Andrew Tarshis joins Tengram Capital Partners as Chief Operating Officer and General Counsel

Westport, CT - July 19, 2013 – Tengram Capital Partners LLC ("TCP" or "Tengram"), a private equity firm that invests in leading middle-market consumer companies that own strong, recognizable brands, has appointed Andrew Tarshis as Chief Operating Officer and General Counsel. Mr. Tarshis will be responsible for legal, administrative, and regulatory matters for the firm's investments as well as its private equity business.

Prior to joining Tengram, Mr. Tarshis was Executive Vice President and General Counsel at Iconix Brand Group, Inc., where, for the past 8 years, he was involved in all aspects of the Company's legal and strategic affairs, including M&A, financing, licensing and intellectual property, governance, SEC and other regulatory and compliance matters. Prior to Iconix, Mr. Tarshis served as Senior Vice President and General Counsel for Windsong Allegiance Group, LLC, former owner of the Joe Boxer and Hathaway brands, and as a corporate attorney for Toys R Us, Inc., specializing in Intellectual Property.

"Andy's broad legal and operating experience will make him a tremendous asset to the Tengram team as we continue on our disciplined roadmap to investing in great consumer brands," said William Sweedler, Co-Founder and Managing Partner. "Andy and I have worked together in the past and his impeccable reputation and a unique understanding of branded investments will make him an invaluable resource to Tengram as we continue to mature as a consumer focused investment firm. I am truly thrilled to have him as part of our team."

Tengram Capital Partners, LLC is a private equity firm that focuses exclusively on leading middle-market consumer and retail companies that own strong recognizable brands. The team has a diverse background of consumer investing and operating expertise that assists and guides company management to unlock the true potential of their brand. Tengram invests in both traditional "growth" and "restructuring/turnaround" situations in either the public or private sectors. Previous and current investments for Tengram and its predecessor investment entity, Windsong Brands, LLC, include Laura Geller Beauty, NEST Fragrances, Sequential Brands Group, Robert Graham, Joe Boxer, Joe's Jeans, Field & Stream, Design Within Reach, and Cloudveil. Tengram's website is